Ford Ramps Mach-E Electric SUV Production, Slashes EV Prices
With its new electric vehicle (EV) supply chain coming online, Ford Motor Company (Ford) announced that it is significantly increasing production of the Mustang Mach-E this year to help reduce customer wait times and to take advantage of streamlined costs to reduce prices across the board. The production increase is a key part of the Ford+ Plan, underscoring the company’s commitment to increase the value of its EVs for customers, continuing to position Mustang Mach-E as an option for those looking for an electric SUV, and growing market share. Ford already offers EV customers a full-size truck, SUV, and van — and has secured the batteries and raw material to scale production of all these models in 2023.
Mustang Mach-E has an Enivronmenal Protection Agency-estimated (EPA-estimated) 300+ mile (483+ km) range and zero tailpipe emissions. It is available with BlueCruise hands-free driving on more than 130,000 miles (209,215 km) of highway and can be updated through over-the-air Ford Power-Up software updates. Ford said that its customers have access to more than 79,000 charging plugs and growing through the BlueOval Charge Network, which Ford claims is North America’s largest public charging network. “We are not going to cede ground to anyone. We are producing more EVs to reduce customer wait times, offering competitive pricing and working to create an ownership experience that is second to none,” said Marin Gjaja, chief customer officer for Ford Model e.
| 2023 Mustang Mach-E | Former MSRP | Updated MSRP | Delta |
| Select RWD Standard Range
Select eAWD Standard Range California Route 1 eAWD Extended Range Premium RWD Standard Range Premium eAWD Standard Range GT Extended Range |
US$46,895
US$49,595 US$63,575 US$54,975 US$57,675 US$69,895 |
US$45,995
US$48,995 US$57,995 US$50,995 US$53,995 US$63,995 |
US$900
US$600 US$5580 US$3980 US$3680 US$5900 |
| Extended Range Battery
Nite Pony Appearance Package GT Performance Package |
US$8600
US$800 US$6000 |
US$7000
US$800 US$6000 |
US$1600
US$0 US$0 |
Data source: Ford. MSRP excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emissions testing charge.
Ford said that existing Mustang Mach-E customers awaiting delivery of their vehicle will automatically receive the adjusted price and for customers with a sale date after January 1, 2023, and already have their Mustang Mach-E, Ford will reach out directly. “Part of our mission at Ford is to treat customers like family,” said Gjaja. “We want our customers to know they made the right decision by choosing a Mustang Mach-E, and we’ll continue to play a proactive role in doing the right thing for those joining the Ford family.”
